gShift's February 2017 Software Release

February 2017 Software Release

Jeff Riddall Software Releases Leave a Comment

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gShift’s February 2017 release includes two highlighted items:

  • kontextURL Content Taxonomy Templates and System Tags
  • gShift Reporting, kontextURL and Site Audit APIs

kontextURL Content Taxonomy Templates and System Tags

kontextURL Content Taxonomy Templates have been developed to enable larger organizations with multiple clients and/or Web presences to create consistent, controlled, templated Content Tag structures to be used across all clients or presences.

gShift will also be leveraging this feature to introduce an optional standardized Content Tag structure across all new kontextURL accounts to include Channel, Content Type, Document Type, Campaign, Influencer and Author Tags.The goal of the System Content Tags is to take the guess work out of how to segment content engagement for new kontextURL clients. This being said, you will still be able to use your existing Content Tags and create any additional custom Tags or Tag Values you may need for your own specific reporting purposes.

Please contact your Client Success Manager or if you have any questions about the new system Tags or how to create Taxonomy templates within an Agency or Enterprise account.

gShift Web Presence Reporting, kontextURL and Site Audit APIs

gShift is pleased to officially announce REST-based API access to Core SEO Reporting, kontextURL and Site Audit data. Organizations with API access will be able to pull data from gShift into their own proprietary or third-party applications for additional analysis or delivery purposes. Additional information on these APIs can be found at

Please contact if you are interested in leveraging any or all of these APIs.

Other notable features and usability improvements included in this release:

Core SEO Platform

  • Adjust Optimizer to inherit Users to assign Activities
  • Add Klusters to the Bulk Web Presence Import
  • Add Manage Klusters to Individual Keyword Details Panel
  • Convert Manage Keywords Panel to proper Excel format

Beacons and Dashboards

  • Add filters to Global Dashboard options
  • Adjust calculation in Share of Voice Beacon 


  • kontextURL Reports – Omit Bot Clicks and Filter Out Detected Browser Prefetch Events by Default


User Training

Click here to access our User Training schedule to register for any of our free regularly scheduled weekly group sessions on (gShift Fundamentals – Getting Started,  Beacons & Dashboards, Competitive Intelligence or Advanced + Content Performance, Reporting).  Or you can always reach out to our Client Success team at to arrange for one-on-one training.

We have recently introduced gShift Certification which entails the completion of brief questionnaires following each of our standard end user training sessions. These questionnaires are designed to test a user’s knowledge of the features and functionalities in the gShift Platform. Stay tuned for more on this program and how you and your team can apply for certification. 

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