Innovation in content marketing starts with better data

Crys Wiltshire Content Marketing, SEO Leave a Comment

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In this recent interview by Candice So at ITBusiness.ca, gShift CEO & Co-founder Krista LaRiviere makes it clear that the success of your content marketing depends entirely on how ‘smart’ you make it. By asking better questions and gathering the right data, you can craft your content to deliver the best possible answers.

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