Get Down to Business: Cracking the Code on Social Media for Small Business & Nonprofits

Krista LaRiviere SEO Leave a Comment

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When Thursday, May 19, 2011, 8:30am – 6pm
Where Park Hyatt Toronto
4 Avenue Road
Toronto, Ontario, Canada M5R 2E8
Note Join us as we explore how to use social media for successful marketing. Learn from business visionaries and marketing experts. Hear success stories from fellow entrepreneurs and organization leaders who have been driving new opportunities through social media. Get your questions answered!THIS IS A FREE EVENT. Your only cost of entry is a business card.

NOTE: BRING YOUR OWN LUNCH OR PICK UP A SANDWICH ENROUTE. We are offering an optional lunch-time panel of social media experts, a chance for you to get your tactical questions answered. So plan to bring your lunch and stay for the discussion.

8:30-9:00am Registration

9:00-9:40am Keynote: Persistence Pays
Lori Raudnask, Author, Entrepreneur & Speaker
www.persistencepays.ca

9:45-10:25 Social Media Marketing Made Simple: An Overview
Lisa Kember, Regional Director, Constant Contact nc.
www.constantcontact.com…

10:40-11:20 Writing Great Content: What Works
Susan Corcoran, Principal, Indigo Oceans
www.indigooceans.com

11:20-12:00 Making Email Work: Email as a Social Media Tool
Marc Gordon, Principal, Fourword Marketing
www.fourword.biz

12:00-1:15 BROWN BAG LUNCH / Optional Panel Discussion
Get Your Social Media Questions Answered
Lowell Brown, Principal, Going Social
www.goingsocial.ca
Mark Brodsky, Mark Brodsky Digital Communications
www.mbdigitalcommunications.com
Mike Leon, President, Brand Heroes
www.brandheroes.ca
Marie Wiese, President, Marketing CoPilot
www.marketingcopilot.com

1:15-3:30 Case Studies: Stories of how small businesses
are using social media for marketing

Alicia Whalen, Principal, A Couple of Chicks Marketing
www.acoupleofchicks.com
Tricia Myles, Executive Director, Kid-Safe Productions
www.kidsafeproductions.com
Heath Everett, Pres/Master Franchisee, Chili’s Ontario
www.facebook.com…

3:30-4:15 Social SEO: A Case Study on the impact of social media
Krista LaRiviere, CEO, Gshift Labs
www.gshiftlabs.com

4:15-4:30 Final Thoughts: A Call to Action

4:30-6:00 Cocktails & Networking (Cash Bar)
Facilitated by Jennifer Beale, Unleash PR
www.prtoronto.com

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