gShift and Acquisio presented this webinar on February 4th and 5th, 2015 to over 700 attendees who learned 5 top trends impacting SEO, PPC and Content Marketing strategies from two leaders in the marketing technology industry.
Krista LaRiviere, CEO of gShift and Chris Doran, VP of Marketing at Acquisio, had an interactive discussion on top trends and tips digital marketers need to know in order to earn and maintain a competitive advantage in the digital marketing space.
In this webinar, Krista and Chris discussed how:
- Mobile has gone mainstream;
- Search behavior impacts keyword selection;
- Marketing technology automation is blending and maturing;
- Native ads for PPC and SEO are a massive opportunity; and
- Video ads and vlogs should be a part of the digital marketing mix.