As a global agency with large brand clients, we face a number of different digital marketing challenges.
We’re dealing with far more data than we can absorb, costly internal resources, growth and churn and higher client expectations. At the end of the day, our clients don’t care about those challenges; they simply want improved online performance and for our agency to deliver we needed to find a tool to provide insightful data. To be clear, our problem was dealing with mining, sorting, collating and integrating multiple data points to create insights and no time to do it.
gShift gives us the capability to use multiple SEO reporting methods that are fully configurable and adjustable to the needs of each of our clients. With increased efficiency in enterprise reporting, we have reduced our time spent on this one task by 80%.
With gShift’s enterprise roll up reporting, we can see how all of our clients are doing with a regular quick glance, and drill down into each one as needed.
With the recent addition of Beacons, we are now able to also configure a dashboard view of specific data for both our agency and our clients to log in and gain insights, actions and improvement on the complex issues we deal with. gShift understands the digital presence space and has helped us in the creation of dashboards and beacons to quickly present the right data. This allows us to also manage workflow and give our team the ability to interpret the data from beacons and present it to the client.
gShift was able to provide this agency-level insight and reporting efficiencies to our agency at a significantly lower cost to us than their competition.
“gShift understands the digital presence space and has helped us in the creation of dashboards and beacons to quickly present the right data.”