How does the gShift Web Presence Analytics Software work?
gShift’s Software as a Service (Saas) platform collects millions of data points for your entire web presence. We do this at the content level on a daily basis. Your brand’s web presence and its digital footprint is defined by the content representing the brand and can be discovered by your audience in the search engines, social media and beyond.
gShift’s proprietary algorithms collect, store and display this data for the purpose of benchmarking the web presence in an owned and earned digital marketing strategy, then reporting on the progress and expansion of the digital footprint as the web presence optimization strategy is executed on.