Competitive Assessment

At gShift, we help you see exactly what your brand is doing online but that’s only half the battle. For real gains in the digital world, you need to know exactly what the competition is doing, too.

The competitive assessment offers the crystal-clear view you need. With it you get a thorough and complete picture of your competitive landscape. You also receive valuable intelligence that can be reverse-engineered to improve your own web presence.

With this in-depth analysis you will receive:

Backlinks Discovery-We’ll identify high authority off-site sources for links back to your website and identify your competitors’ backlink strategies

Content Opportunities-We’ll examine where your competitor is winning and losing with content and use this insight as idea fuel for your own content marketing strategies

On-site Optimization Opportunities and Ranking Analysis- We’ll pinpoint what your competitor is doing on-site to “win” so you can learn from them

Our insightful competitive reports help you identify your brand’s strengths, weaknesses, opportunities and threats in relation to your online competitors. They provide you with insights to fuel your content marketing strategy, social media strategy, and all of your SEO work—both onsite and offsite.  They offer you the intelligence needed to see the SEO tactics your competitors use to acquire high search engine rankings so you can reverse-engineer those tactics for your own gains.

Competitive Assessment Packages

Basic Competitive Evaluation Report

Analysis of Competitors’:

  • Organic search ranking data
  • Keyword optimization
  • Backlinks profile
Plus Competitive Evaluation Report

Includes All Basic Items +:

  • Content assessment
  • Content gap analysis
  • Identify strengths & weaknesses
  • Make recommendations for USP
  • Social media