Our Leadership Team

Our leaders combine a wealth of knowledge in SEO, social and content marketing. Their collective experience, energy and innovation drives us towards the vision of our company.

Krista LaRiviere, gShift

Krista
LaRiviere

CoFounder
& CEO




Chris Adams, gShift

Chris
Adams

CoFounder &
Business Development




Claude Ricks, gShift

Claude
Ricks

Chief Operating
Officer



Vicky Lawrence, gShift

Vicky

Lawrence

Director Services and Client Strategies




Jeff Riddall, gShift

Jeff
Riddall

Director
of Product Strategy



Darryl Burke, gShift

Darryl
Burke

Senior VP
Technology



Financial Reporting & Revenue, gShift

Ashley

Townsend

Financial Controller




#gshifters

 
Meet the Team at gShift
 

Board of Directors

Placeholder

Krista
LaRiviere

Chairperson
& CEO, gShift




Placeholder

Mark
Skapinker

Managing Partner,
Brightspark




Placeholder

Michelle
McBane

Investment Director,
MaRS Discovery District




Placeholder

Chris
Keevill

CoFounder,
InNetwork




Placeholder